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I'm thrilled to offer this recommendation for Lori McNabb, my former Director of Content. Lori's innovative approach and leadership have had a profound impact on our content design space, particularly through her pioneering adoption of Writer AI.

When Lori joined our team, we were grappling with the challenge of scaling our content production while maintaining high standards of quality and consistency.

Lori quickly recognized the potential of AI tools to transform our workflow. She spearheaded the integration of Writer AI, which has been a game-changer for our team.

With Lori's guidance, Writer AI became an integral part of our content creation process. It helped us generate high-quality, consistent content, especially in areas like micro copy and short copy for UX teams. This not only accelerated our production timelines but also significantly improved user engagement and satisfaction. The AI's ability to personalize content for different user segments has been a key factor in our success.

Lori's leadership extended beyond just technology. She fostered a culture of collaboration and continuous learning. She was always available to mentor and support her team, encouraging us to explore new tools and techniques. Her approachable and supportive nature made her a beloved leader, and her mentorship has been invaluable to many of us.

Lori's strategic vision and forward-thinking approach have set a new benchmark for excellence in our industry. Her ability to blend technical innovation with a deep understanding of content strategy has been a driving force behind our team's success.

In summary, Lori McNabb isn't only a visionary leader but also a dedicated mentor. Her contributions have left a lasting impact on our content design space, and I wholeheartedly recommend her for any role that values innovation, efficiency and a collaborative spirit.

John Lankford, Sr. Content Designer, CVS Health

Lori McNabb is an anomaly. She brings unparalleled passion to anything and everything she touches and is the first person to volunteer to help others or take on more work even if it's outside the scope of her responsibility. Lori is never short on ideas and is a master at content, copy, digital strategy and how to build and execute process. It's in her DNA to constantly iterate and improve things.

Laurie Heller, VP Marketing, Your Super

Lori is a super high-energy problem solving whirlwind of a creative. She takes responsibility for her work and her teams and owns it.

I've had the unique opportunity to work with Lori at Wachovia and Ally and enjoyed every minute of our time together. Lori is well versed in all aspects of the creative process, as a leader and an individual contributor.

If you haven't had a chance, figure out a way to hire Lori, she would be an asset at any organization. My one professional hope would be to have just one more chance to work with her. My highest recommendation, five stars.

Max Nelson, UX Design, United Healthcare

It’s rare that you come across exceptional talent like Lori. I had the pleasure of working with Lori for two years at Sam's Club, collaborating on several projects. I was always in awe of her ability to command a room and get people on board with ideas—even people who were initially on completely different pages.

As a colleague, Lori earns my highest recommendation. She will be a great asset to any company and I look forward to working with her again!

Eric Blanchard, Digital Analytics, Cigna